Virgin Money modernises banking with Microsoft Copilot Studio | Microsoft Customer Stories
Virgin Money is reshaping how financial services operate with Microsoft Copilot Studio. This customer story reveals how the bank used custom agents to streamline operations, automate customer interactions, and maintain compliance while enhancing employee productivity. Read the story to see how Copilot Studio helps organisations design secure, tailored AI agents that deliver measurable impact. Connect with Support on the Spot to explore how to start building your own Copilot-powered solutions.
Redi is an AI-powered assistant developed by Virgin Money in partnership with Microsoft using Microsoft Copilot Studio. It consolidates multiple virtual assistants into one smart solution, providing real-time support and intelligent automation to enhance customer interactions.
How effective is Redi in customer engagement?
Redi drives 54% customer engagement on outbound messages and boasts a 97% journey completion rate. This indicates that over half of the customers choose to interact with Redi, and of those, nearly all complete their inquiries successfully.
What benefits does Redi provide to Virgin Money's teams?
Redi assists Virgin Money's teams by handling routine requests and triaging more complex issues, allowing employees to focus on high-impact queries and building customer relationships. It also provides actionable insights that help refine services and enhance the overall customer experience.

Virgin Money modernises banking with Microsoft Copilot Studio | Microsoft Customer Stories
published by Support on the Spot
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